Joel Peterson. Quite possibly the most interesting man in the [Wine] World. He has been inducted into the Vintners Hall of Fame. He championed the importance of Heritage and Historic vineyard sites in California. The wines he crafted for his original Ravenswood label made this the bestselling red Zinfandel brand in the world. After 45 years in the wine industry, he's back with a return to his original vision from many years ago - "a small project specializing in wines from unique older vineyards, made with a sensitivity to place and in a style that I personally love and believe in." Joel further details this vision as "Wines that force me to dust off the old redwood vats and get out a new punch down tool [my original is in the Smithsonian], wines that dye my hands a harvest shade of black/purple and sometimes force me to take an additional Ibuprofen in the morning. In short - wines of sweat, commitment, and love." Those wines are here, now, with Once & Future. | Falling Bright